This is the blog that was due the 13th (whoops).
While looking up information on merchandising for bands I came across this great website for new bands. Every month they post an advise blog. In March the topic was "20 Things Every Band Should Know About Merchandise." I decided to point out the major points they talked about.
1. Spelling Matters
Make sure you check, and then double check, your merchandise for correct spelling.
2. Be Creative
When it comes to your merch you need to think outside of the box. You want to add items to your store that you've never seen before. Don't be afraid to try new things. If it fails, move on to the next.
3. Look At Your Audience
Know what your fans are wearing and what they are buying more of. What is their look all about? You want it looking more like a clothing brand, not band merch.
4. Symbols Win
Putting symbols on your merch will make it memorable. It's important to have a brand and logo for people to identify with.
5. Trust Your Merch To A Trust Worthy Seller
Being a merch person is not an easy job, so you need to trust the person. They are the first to arrive and the last to leave. They need to stay sober, handle money, keep up stock, and talk with fans/customers.
Source: http://www.rocksound.tv/features/read/20-things-every-band-should-know-aboutmerchandise
Word Count: 230
Good post, Kayla, but ... It's one thing to pick up thoughts and ideas from another website or book or wherever, but it's another to create material that's not out there, that's All Kayla. In other words, rather than collecting and distilling information, create information from your own well of creativity and deep thought. What would YOU do and how would YOU do it? That's the stuff right there.
ReplyDeleteGood post, Kayla, but ... It's one thing to pick up thoughts and ideas from another website or book or wherever, but it's another to create material that's not out there, that's All Kayla. In other words, rather than collecting and distilling information, create information from your own well of creativity and deep thought. What would YOU do and how would YOU do it? That's the stuff right there.
ReplyDelete